Top 5 Drawing & Coloring Apps on iOS in New Zealand Q2 2022

In Q2 2022, the top 5 drawing and coloring apps on iOS in New Zealand displayed a range of performance metrics. Here’s an overview of their weekly downloads, revenue, and active user trends.

Happy Color by Numbers Game from X-Flow saw a fluctuating weekly revenue, starting at around $93 and peaking at $144 in early April, then experiencing a dip and stabilizing around $50-$90 towards the end of the quarter. Weekly downloads were relatively stable, starting at around 951 and ending the quarter at 917, with a notable peak of 1.1K in mid-June. Active users showed minor fluctuations, starting at 8.1K and ending at 8.1K, with a slight increase to 8.3K in mid-June.

Color by Number：Coloring Games by Wildlife Studios experienced a consistent weekly revenue, ranging from $170 to $288, with a peak mid-May. Weekly downloads showed an upward trend in April, peaking at 667 and ending the quarter at 549. Active users increased from 1.9K to 2.4K, with a peak of 2.6K in early June.

Phone Case DIY by Crazy Labs did not generate any revenue but had notable weekly downloads, beginning at 240 and peaking at 710 by the end of June. Active users increased steadily from 1.4K to 2.8K over the quarter.

Color Pop AI - Coloring Book by MWM saw a fluctuating revenue, peaking at $195 in late April and ending the quarter at $99. Downloads started at 571 and decreased to 254 by the end of June, with a significant drop in May. Active users followed a similar trend, starting at 1.1K and ending at 847, with a peak of 1.1K in early June.

Pixel Art － Color by Number from Easybrain Ltd experienced a steady weekly revenue, ranging from $100 to $315, peaking in early April. Downloads started at 207 and showed a peak of 502 in early June, ending at 351. Active users increased from 3.4K to 4.6K, with a peak of 4.8K mid-June.

Data for this analysis comes from Sensor Tower, offering more in-depth insights into app performance trends.